Make Social Media Marketing Work For You
Friday, April
08th
The current issue of CIO NZ magazine predicts that “social media will keep dominating the business conversation in 2011”. Whether you are a big NZ company with a Chief Information Officer, a small-medium sized enterprise, or even a start-up entrepreneur, there are a lot of myths, pre-conceived notions, misunderstanding and even way too much hype out there about social media marketing.
Come to Hawkes Bay for a thought-provoking and informative day and learn what you need to know about social media marketing.
Home
April 7th
Meet-the-speakers at a Hawke's Bay welcome reception at Craggy Range Winery from 6PM to 8PM.
April 8th
A full day of presentations, perspective, case studies, dialogue and networking @ Black Barn Winery. See the complete program. Be one of the first 25 attendees to register and receive a $200+ GST discount + one year's subscription to Unlimited magazine.
April 9th
Make a weekend of it with your partner and spend a relaxing day enjoying the wineries, weather and wealth of things to do.
April 10th
Enjoy a leisurely breakfast or brunch in quaint Havelock North Village and go to the 3rd largest Farmer's Market in NZ.
Home
Come to Hawke's Bay to meet international and NZ marketing professionals to better understand social media marketing tools and techniques.
RegisterSpeakers
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John
Marshal
Roberts
David
Siegel
Michael
Terpin
Edith
Yeung
Kaila
Colbin
Tim
Pointer
Richard
Irvine
Nat
Torkington
Speakers
2 inspiring and visionary keynote presentations.
6 NZ social media marketing case studies.
3 experienced NZ social media specialists.
3 US web marketing gurus live via teleconferencing.
Schedule
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08:00 - 09:00
Registration and Morning Coffee
09:00 - 09:10
Welcome and Opening Remarks
09:10 - 10:00
Morning Keynote: How to Best Amplify Your Social Media Presence
Jon Leland, President, Combridges, Founder, NewMarU
10:00 – 10:20
IDEAbyte #1 – Live Powow from New York City
The Next Generation Internet: Moving from Push to Pull
by David Siegel, Author of the book, Pull
10:20 – 10:45
Morning Networking and Coffee Break
10:45 – 12:00
Case Studies: Social Media Success Stories
12:00 – 12:30
IDEAbyte #2 – Live Powow from Los Angeles
Virtual Huddle Report from Social Mash Up Conference
by Michael Terpin, Founder, SocialRadius
12:30 – 14:00
Networking Luncheon in Black Barn Courtyard
14:00 - 14:20
IDEAbyte # 3 – Live Powow from Memphis TN
Social Media Innovation and Your Organization
by John Marshall Roberts, CEO, Worldview Learning Inc.
14:20 - 14:45
Mini-Keynote: Using Social Media to Create PR
- How can you best create free media coverage?
- How can you get other blogs to write about your business?
- What opportunities can be leveraged for intl. business success?
Karen Leland, President, Sterling Marketing Group
15:00 – 15:20
Afternoon Discussion and Coffee Break
15:20 - 16:30
How Social Media Will Change Your Business Practices
16:30 – 16:45
IDEAByte #4 – Live Powow from San Francisco
What’s Working and What’s Not in Silicon Valley?
by Edith Yeung, Founder, BizTech Day
16:45 – 17:15
Closing Dialogue – Let’s Build the Next Generation of Successful Case Studies
Moderated by Hal Josephson, Managing Director, NZ Access Ltd.
Joined by Keynote Speakers, Panelists and Conferees.
17:15 – 18:00
End-of-day Champagne Toast to a Media-Sensible Future
18:15 – 20:30
Hosted dinner and drinks at Pipi’s Restaurant
Join MediaSense sponsors at Pipi’s to continue the conversation.
Speakers and conferees are invited to mix and mingle, compare notes from the day’s dialogue and enjoy an evening of food, wine and hospitality in Hawke’s Bay.
NOTE: Craggy Range Winery will host a Hawke’s Bay welcome andmeet-the-speakers reception on Thurs. night from 5:45 to 7:30
Schedule
Examine new social media marketing ideas.
Get energized by the range of possibilities.
Meet your peers designing their own strategies.
Find out what’s working and what’s not.